Corporate identity and logo

Ilim Group has developed its own standards for using key visual attributes of the corporate style: the trademark, the logo, identity colors and typeface. The design and usage of such elements is subject to strict regulation. The rules can be found in the Corporate Style User’s Manual. The rules contained in this manual should be looked up whenever any type of Ilim Group's activities associated with visual identification is performed in any of its branch offices and structural units. Thus the consistent style of visual identification of Ilim Group's brand is created and maintained and appropriate communications which correspond to the uniform company spirit are enabled.

Logo(AI, 57.5 KB)

BrandBook(PDF, 1.6 MB)

Selected rules for using Ilim Group’s corporate style

Name block

Ilim Group's trademark (the distinctive identifying graphic element) and logo (a unique graphic design of company name) are the registered signs. They are the most recognizable elements of the corporate style which identify the company. The trademark and the logo cannot be used separately from each other.

Name block proportions and layout

All parts of the trademark and the logo are proportionally correlated. Under no circumstances may their configuration and relative dimensions be altered. The logo was designed in a unique type font. No substitute typefaces may be used.

Clear zone of the name block

The minimum clear margin regulates logo placement. It also ensures the best visual perception of the logo. No text or graphic elements can appear in this clear zone.

Ilim Group's Corporate Style User's Manual is currently available in Russian only. Should you have any questions regarding the use of the Company’s corporate style, please call +7(812)718-41-07 or refer your enquiries to pr@ilimgroup.ru .